Direct Manufacturer Business Model

  • Wholesalers and retailers of goods and services. Sales may be made based on list prices or through auction. Virtual Merchant –or e-tailer, is a retail merchant that operates solely over the web. []
  • Catalog Merchant — mail-order business with a web-based catalog. Combines mail, telephone and online ordering. [Lands’ End]

  • Click and Mortar — traditional brick-and-mortar retail establishment with web storefront. [Barnes & Noble,]

  • Bit Vendor — a merchant that deals strictly in digital products and services and, in its purest form, conducts both sales and distribution over the web. [Apple iTunes Music Store]

Aji Abraham


Leave a Reply